The Exit: E-Commerce Build & Sale

In under six months I created, grew, and sold an e-commerce business valued in the six figures. I ran every operational lane myself: inventory procurement, sales, advertising, customer service, and dispatch, holding a 99.76% customer satisfaction rate while the storefront passed 10 million impressions.

While the primary business scaled, I also adopted and ran a secondary five-figure e-commerce operation, applying the same playbook to grow its revenue by 220% and its sales by 330%.

The discipline came straight from the kitchen: procurement is sourcing, dispatch is service, and customer satisfaction is the plate that comes back clean. Selling the business closed the loop — proof that a system built right can run, grow, and transfer without its founder standing at the pass. It's the same systems thinking I'm now applying to agriculture.